Surrey, BC – March 25^th, 2013 – Bob Mangat and Invigo Marketing Systems Ltd. announced today the launch of DotComSecrets in Surrey, BC and Surrounding Areas.  DotComSecrets, Inc. based in Boise, ID is a world renowned internet tactics and strategy company headed by marketing guru and author Russell Brunson. The company is expanding into hundreds of worldwide markets.

Brunson has named Bob Mangat an Internet Marketing Expert for the city of Surrey, BC. Mangat has licensed the use of the DotComSecrets logos, images and confidential internet marketing platforms to help local businesses increase their online and offline business using the latest internet marketing tactics proven to get local businesses Google page one rankings and increased sales.

Bob Mangat said about the business, “I’m incredibly honored to be named the IMA for the city of Surrey, BC and surrounding areas including Vancouver, BC.  We’ve been delivering these services to local businesses for the past 4 years, and our recent licensing of the DotComSecrets local brand just confirms our position to bring the best internet advertising to our local communities. It’s an incredible opportunity to deliver proven online services to the great group of small businesses we have here in the Lower Mainland.  In addition to our online marketing services, we’ll also offer website development, text message marketing, Facebook and social media services to our customers.” 

You can learn more about Invigo Marketing Systems and DotComSecrets by visiting http://www.100Customers100Days.ca

About Bob Mangat

Bob Mangat, Author and Kick A$$ marketing consultant for small businesses, has over 12 Years of experience working and developing businesses from the ground up. He’s taught his strategies to over 1200 Small business owners. His internet marketing techniques have been praised by many and is now working with a select few small businesses and dominating local search markets. 

The post Bob Mangat and Invigo Marketing Systems Ltd announce the launch of DotComSecrets Local in Surrey, BC in association with world-renowned marketing expert and author. appeared first on .

To be really successful online and offline you need to have tracking mechanisms in place.  Take a look at the screenshot of one of our recent clients. We generated over 70 new phone Calls for this company in the first 15 days of our campaign.

That’s 70 NEW customers in 15 Days! What would 70 New Customer’s do for your business?

This report screenshot shows some great information.

• It allows my team and I to further evaluate what methods are working and where our time is being wasted,
• It gives the business owner information and data to see exactly what his return on investment is,
• It tells us if a phone call has been dropped, put on hold or we could even record the phone calls for later playback and use it as a training tool for our sales staff.     

Here’s How We Get It Done:

• We use a company called Ifbyphone.com. It’s great and doesn’t cost a lot.
• We choose a local phone #, and the system prompts us to where we would like the phone to be forwarded.  I call it a flow-through #.
• With multiple Ad campaigns, we setup multiple phone #’s using IfByphone.com’s Dynamic Phone Number service.
• This allows us to measure and track the success of each ad campaign. 

We now have a really good idea as to what’s working and what’s not, and more importantly where to strategically  focus our time and energy.

Work Smarter, Not Harder.. How do you track your ad campaigns?

Leave a comment below..

The post Website Tracking Phone Number appeared first on .

• Over 800 million unique users visit YouTube each month
• Over 4 billion hours of video are watched each month on YouTube
• 72 hours of video are uploaded to YouTube every minute
• YouTube is localized in 43 countries and across 60 languages
• In 2011, YouTube had more than 1 trillion views or around 140 views for every person on Earth

When properly produced, online video is a natural magnet to search engines, leading to even more traffic and new business faster than any other currently known methods. You’ll see a tremendous increase in the return on your marketing dollar by quickly dominating top positions where your customers and prospects look to find what you sell.

Online video increases brand awareness, drives online engagement and creates viewer action leading to more inquiries and more sales. If done right, it can bring hoards of traffic to your website with this one strategy alone.

Check out the following screenshot:

1. Our keyword we wanted to rank for was "Credenza Cabinet Bed" With over 2.3 Million + results.
2. Our clients site is # 1 for their actual website on the organic section. Basically means a non-paid ad. (FREE TRAFFIC)
3. 3 Video's Ranked on the 1st page
4. Client's Images of the product are ranked on the first page as well.

When someone lands on this page. What listing do you think they're going to click on?  This is why it's so important to optimize video's along with regular search engine optimization of your website.  It makes the listings stand out.  

The question you maybe asking is is how do you do what we just did? 

It's simple. You have to optimize your video for each keyword you are trying to rank for.   Take a look at the screenshot below and keep this in mind the next time you upload your video to any video site including YouTube etc.:

1. You'll notice in the title of the video we have the keyword.
2. We have the keyword right in the first line of the description.
3. We have the website address or URL. (note when doing this make sure you add in http:// before www. otherwise it will not work)
4. Call to action. Call to actions are basically just that. What do you want your visitor to do.

We have tons more examples just like these that we're doing for our clients every day. Book a strategy session and find out more on how we can help you dominate the search engines and your competition.

I hope this helps and please leave your comments and let us know your results, or challenges.

Bob

The post Video Marketing and Video SEO appeared first on .

Invigo and Search Engine Optimisation Surrey are prepped and polished to remain cutting-edge in the competitive online world. They’ve invested heavily in developing targeted response search queries, meaning that once the search engine recognizes your internet provider (and thus knows the location of where you’re searching from), it gives you local results. You type Chinese take-out, you’ll automatically get the address of that pretty Chinese restaurant down the block.

Convenient, yes?

Some business owners don’t even realize that their business is being talked about online—much less their reputation! They’re spending thousands of dollars on useless advertising. And although there are literally millions of local searches performed online everyday, 50% of small businesses don’t even have a website!

Maintaining your online presence, however—and I mean seriously maintaining, not just creating—is the smartest thing you will ever do within your marketing budget.

There’s a war brewing on the internet. You can call it the Battle for The Top of Page One of a search list. Competition is fierce, and the competitors are nearly countless. How can you possibly beat your competition and optimize your online presence most effectively?

You can. One of the best ways to do this is by simply using SEO—Search Engine Optimization—for your business. SEO is a strategy that improves the visibility of a website in organic search results (a.k.a. non-paid or natural search results) for a specified set of keyphrases. Search engines use specific algorithms to determine what website will be ranked higher for a particular query in search results; the algorithms are confidential, but their general concepts and patterns is decipherable if spend time observing, analyzing, and experimenting with search engine behavior (enter SEO services by SEO professionals and marketing consultants—you can begin to understand why this is such a complex and competitive field!).

 SEO is extremely useful in that it offers you two invaluable assets:

• The highest possible number of quality leads you can get, and
• Targeted traffic

With search engine data, we can find out exactly how many people are searching for your business and how many searches in your local area are being performed at any given time. That’s what search engine data does: it gives you the exact number of people searching for your product or service at any given time! You know exactly where you stand… and that’s powerful.

The post Search Engine Optimisation Surrey appeared first on .

Entering The Brave New World!

The trend of today is, in a way, intangible. Business has found a new dimension: cyberspace. The trick is in figuring out how you can leverage technology in your favor so as to develop a completely complete automated lead generation and follow-up system. This system is designed to convert prospects into customers, on autopilot: a marketing powerhouse that gets more customers in touch with your online presence and through your door!

This is not about working harder, it’s about working smarter. It’s about networking with a team of professionals and partners who can tackle your vision and implement it online and offline. It’s about learning simple strategies to use today in order to build your online presence and generate new business, leads, and repeat referrals. It’s about designing your online blueprint—just as when you build a house, when you build a business and reputation online, you need to clearly outline what your vision and end goals are first—something that will define your target markets, functionality, costs, and mission. Finally, it’s about finding cutting-edge technologies that are easy to use and already out there at your disposal… often freely.

The landscape of the world is changing as we know it—words like ecommerce, email, microblogging, tweets, hashtags, twinterview, augmented or immersive reality were unthinkable by our ancestors (even just our parents!). Just think about the mobile device in your pocket, and all its capabilities. Just the other day I was at Best Buy, looking to buy a video camera. I just pulled out my iPhone, checked reviews, and browsed other stores to check prices. I found it 50 bucks cheaper on a competitor’s website; when I showed it to the clerk, he matched the price—pretty sweet! I could not have done that then and there without the aid of technology.

Today, consumers check headlines and grab coupons online, bypassing most traditional media you used to rely on. I’m not the only one—and neither are you.  Let me just give you some statistics.

• Over 1 Billion local searches are performed online every month alone (this is growing over 50% a year…)
• 90% of online commercial searches result in offline bricks-and-mortar business purchases
• 82% of local searchers follow up online via an in-store visit, phone call, or purchase
• 80% of budgets are spent within 80kms of the customer’s home
• 74% of internet users perform local searches
• 73% of online activity is related to local content
• 61% of local searches result in purchases

Does this come as a surprise? Look around you and see the trend. With cell phones and smart phones in every pocket connected to the web, everyone now carries a virtual phonebook with them. TV ads are dead; thanks to PVRs and TiVo’s, who watches commercials anymore? Radio and print ads aren’t getting the responses they used to, billboards and buses are mere pictures against the landscape, and the Yellow Pages are taking their last page-rattling dying breaths. The internet has broadened and matured respectively; it has shifted from simple and easy-to-grasp selections into an endless ocean of options loaded with opportunities and traps everywhere you look.

If you haven’t already done so, it’s time to say hello to the New virtual World…

The post Finding the Best Search Engine Marketing Companies appeared first on .

Search engines search out information on the internet in several ways. The first is by keyword and the second is by traffic… there are other ways that search engines go looking for information but those two – keyword and traffic are the BIGGEST reasons why you could make it to the first page of the search engines with your blog.

But how do you write effectively with keywords? Keywords are essentially just words or strings of words which you are hoping that someone else wants to find a solution to. They can be about anything at all:  training your cat, changing your tire on your car or reupholstering your favourite chair.  

The problem with keywords is that many people use keywords inappropriately in an article or blog post. Here are three rules of thumb when it comes to using keywords:

1. Never use your keywords or keyword phrases more than 3 times in an article or blog post.  You can use it once in the title, once in the first sentence of the first paragraph, and once in the last sentence in the final paragraph. No more or you’ll sound like you’re haemorrhaging keywords.
2. Use a variety of keyword phrases to be able to capture different phrases being typed in the search engines. So rather than just using “training cats” you might use “litter training cats,” “cat training methods,” “herding cats,” and other such phrases so that you don’t use the exact same phrase in your post.
3. Intentionally use common misspellings to capture what people might type in by mistake. I know that writers would probably have a conniption simply thinking about intentionally misspelling a word, however, if a word is often spelled incorrectly simply having it spelled that way on your blog can actually drive a little more traffic to it. The trick to this is to use it in your meta keywords rather than directly on your page.
4. Use organic keywords. No, that doesn’t mean that the keywords were grown organically or in a pile of manure. It means that the keywords “sound natural” in their context. Let’s face it, lots of article sites and blogs sound like they were written by some foreigner trying to write your native language. The phrases are all jumbled and don’t make sense. To make sure that your blog gets placed higher on the SEO ranking, make sure that every sentence makes sense. If you have to read a sentence twice, chances are your reader will have to as well. Make sure your key word or key word phrase is easy to understand and sounds like you speak.
5. Use long-string keywords. Long-string keywords are keywords that are joined together in a phrase. People don’t just search for one word, they mostly search for the answer to a question. So ask the question first, and then provide the answer.

The Google Keyword tool is my secret weapon when it comes to blogging. Before I even start writing my blog post or article, I go to the Google Keyword tool and try inputting combinations of my keywords. In this way I can see whether anyone is asking questions about my subject at this time. This is the EXTRA dimension that many businesses never check out while they’re blogging or writing articles.

If you’ve never used this tool before, I’m going to give you some simple directions on how to get it. Open up your browser window and select your search engine. Now search for “Google Keyword Tool.” It should come up top of the list, with a link to connect to it. You will be asked to log in and then you can get right to work.

Many businesses aren’t making sure that their blog meets the needs of people RIGHT NOW. By using the Google Keyword tool, I find out right away if anyone is looking for the keyword or the keyword, or keyword  phrase (long string keywords) that I am putting together. The nice thing about the Google keyword tool is not only will it tell me IF anyone is looking for those keywords, it will also tell me HOW MANY searches have been done for that keyword phrase, and HOW MUCH competition there is for those searchers.

You might think that it’s a good idea to simply write blog posts about broad topics but you would be WRONG. Sure, you could get seen by more people, BUT you could also end up having people just view your page and disappear. You don’t want that. You want visitors who come to your site, read one page, then another and another and then opt in to your list .

The more specific you can be about a problem that you can solve, the more likely you will be to get seen on the search engine results page. Just try this out for a second on Google Keyword tool: type in the search term: blogging.

You’ll notice that there are 1,000,000 global monthly searches with the keyword “blogging” in it. There are also 49,500 local monthly searches for the term “blogging.” Unfortunately, those searches are for everything from people who just want blogging lessons or tips about blogging. They aren’t specifically targeted to people who are wanting to blog for business purposes.

Key in “how to blog for business” and notice your results. There are 450,000 global searches for this keyword phrase and 22,200 local monthly searches for this phrase. But this is still painting with a really big brush. You need to really refine your phrasing to target your market.

Try this phrase: “blogging for business” and notice the difference in terms of the number of global searches and local searches using that phrase. Globally that keyword phrase represented 9,900 searches per month and 390 local searches. Now, this is a lot closer to what you want to see in terms of numbers when it comes to your target market. Too many people and you get TONS of readership, but little interaction. The good news is that there is LOW competition to use this keyword phrase right now. So the time is right for you  to use this knowledge, your knowledge of your field of specialization, to benefit your reader and to get more readers to your site

The post How to write using SEO principles appeared first on .

Pretend for a moment that you are your ideal customer. What problem do you have? You might have more than one problem. Rather than just thinking about those problems, take the time to write down a number of different questions or problems that your ideal customer has on another piece of paper.

Now that you know what your ideal customer’s problems are, you need to take the time to identify what solutions your business provides to solve those problems for that ideal customer. Can you patch their white water canoe? Can you rate local and international rivers based upon their class? Can you provide them with instruction on how to kayak in white water, on rivers, lakes or on the ocean?

If you’re not sure what sorts of problems your clients might have, take the time to listen to their questions. If you have a brick and mortar store, you respond to all sorts of questions every day about your products and services. By taking the time to write down every question that your customers ask you about your products and services over a period of a week, you will likely discover what types of questions your clients ask.

Your clients might ask for your hours of business, the kinds of products you carry, or the services you offer. They may ask questions such as “which one of these products is best for this application?” As you look through your questions, you might notice something. Some of these questions repeat. These are questions that you can also be answering online for your clients, through video and blogging.

The post Tips on Finding your Ideal Customer appeared first on .

The trend of today is, in a way, intangible. Business has found a new dimension: cyberspace. The trick is in figuring out how you can leverage technology in your favor so as to develop a completely complete automated lead generation and follow-up system. This system is designed to convert prospects into customers, on autopilot: a marketing powerhouse that gets more customers in touch with your online presence and through your door!

This is not about working harder, it’s about working smarter. It’s about networking with a team of professionals and partners who can tackle your vision and implement it online and offline. It’s about learning simple strategies to use today in order to build your online presence and generate new business, leads, and repeat referrals. It’s about designing your online blueprint—just as when you build a house, when you build a business and reputation online, you need to clearly outline what your vision and end goals are first—something that will define your target markets, functionality, costs, and mission. Finally, it’s about finding cutting-edge technologies that are easy to use and already out there at your disposal… often freely.

The landscape of the world is changing as we know it—words like ecommerce, email, microblogging, tweets, hashtags, twinterview, augmented or immersive reality were unthinkable by our ancestors (even just our parents!). Just think about the mobile device in your pocket, and all its capabilities. Just the other day I was at Best Buy, looking to buy a video camera. I just pulled out my iPhone, checked reviews, and browsed other stores to check prices. I found it 50 bucks cheaper on a competitor’s website; when I showed it to the clerk, he matched the price—pretty sweet! I could not have done that then and there without the aid of technology.

Today, consumers check headlines and grab coupons online, bypassing most traditional media you used to rely on. I’m not the only one—and neither are you.  Let me just give you some statistics.

• Over 1 Billion local searches are performed online every month alone (this is growing over 50% a year…)
• 90% of online commercial searches result in offline bricks-and-mortar business purchases
• 82% of local searchers follow up online via an in-store visit, phone call, or purchase
• 80% of budgets are spent within 80kms of the customer’s home
• 74% of internet users perform local searches
• 73% of online activity is related to local content
• 61% of local searches result in purchases

Does this come as a surprise? Look around you and see the trend. With cell phones and smart phones in every pocket connected to the web, everyone now carries a virtual phonebook with them. TV ads are dead; thanks to PVRs and TiVo’s, who watches commercials anymore? Radio and print ads aren’t getting the responses they used to, billboards and buses are mere pictures against the landscape, and the Yellow Pages are taking their last page-rattling dying breaths. The internet has broadened and matured respectively; it has shifted from simple and easy-to-grasp selections into an endless ocean of options loaded with opportunities and traps everywhere you look.

If you haven’t already done so, it’s time to say hello to the New virtual World…

The post Online Marketing and Mobile Smartphones appeared first on .

There are many ways to drive your website to the top of the search engines. Most of them require money, such as adwords and press releases, but some methods you can yourself (if you have the time). Following is a list of 5 tips to help you start moving your website from the back of the search engines.

Link Building- One of the most important things you can do for your website is link building. This shows the search engines that your website is popular and relevant enough for other high ranking sites to link with it. Effective ways to consolidate links to your website include: blog participation, link exchanges, article marketing, press release distribution, document sharing, as well as participating in social bookmarking sites.

Social Media Marketing- A recent study reported that 40% of web visits take place on social networking platforms such as Facebook, Twitter, and LinkedIn. While promoting your services through these avenues can require a huge investment of time, they can eventually pay off with massive profits. Social proof is the name of the game with social media marketing, so the best thing you can do is give more value to your friends and fans than you ask for in return. This will gain trust, build rapport, and make your target audience more likely to purchase your product or service in the future.

Blogging- Blogs are the perfect avenue for a company to stay connected with their audience. Not only do they invite regular visits but the search engines prefer them for their constant updates of content. The key is to drop your keywords into each every blog post with a 2.5-3% density. This will help the search engines label your website precisely for your target audience.

Video Marketing- As your target audience becomes further accustomed to having information right at their fingertips, written text is losing its capacity to hold their attention. Videos inform while they entertain, and while video sites such as YouTube occasionally receives more visitors per day than even Google, they provide the perfect avenue to reach your potential audience. Make sure to link your website at least twice in the description box, and have your keyword in the very first part of your title. This will give your videos added exposure and help the search engines to find you among your competition.

Local Search Engine Directories and Google “Places”- For those who own local businesses there is nothing better right now then Google places. When displaying the results of any local search, Google will show the top 5-10 businesses for the applicable keywords that were searched. This affords an amazing opportunity for local businesses to get immediate exposure to their store front locations and increase sales literally overnight.

Though getting a website to the top of Google Places can be a time consuming endeavor, the increase in profits is well worth the investment.

With a carefully run campaign the preceding 5 tips can help get your website to the top of the search engines in as little as a few months. To learn more about search optimization and to find out how we can manage your campaign for you, please fill in the form below.

The post 5 tips to Improve Your Search Rankings appeared first on .

Purchasing mortgage leads for sale can be a cost-effective way for mortgage brokers and loan officers to acquire new customers without spending endless hours making cold calls. In theory, mortgage leads for sale provide immediate access to “warm” leads – a current supply of borrowers who have been pre-qualified and are interested in filing a new loan or refinancing their home. In reality, purchasing mortgage leads for sale may net you a list of “stale” or “dirty” leads – those who didn’t receive a timely response from the provider and have already filed a loan elsewhere, or those who are not qualified or not actively interested in applying for a loan.

The last thing you want to do is purchase a list of mortgage leads for sale that leads to unnecessary time spent calling people who are not happy to hear from you.

Clean vs. Dirty Leads

When making the decision to purchase mortgage leads for sale, it is best to look for a mortgage leads provider who will sell you only “clean” high-quality leads, and will replace or refund any “dirty” leads on your list. Try to find out how the mortgage leads provider acquires their leads. If they are generating most of their new leads through unsolicited email campaigns, they are not likely to get warm or targeted leads. For this reason, finding a provider who offers “clean” mortgage leads for sale can be challenging.

Buy Quality Leads Lists

Your goal in purchasing mortgage leads for sale is to get immediate access to potentially high-closing leads in a timely manner, so that you reach them while they are still “warm.” How do you ensure this is what you get? Before purchasing mortgage leads for sale, you can ask your mortgage leads provider the following questions:

• What methods do you use to acquire new customers?

• How do you screen or pre-qualify your new customers?

• How quickly do you respond to lead inquiries?

• How promptly will you deliver your pre-qualified leads to me?

• Will you refund or replace any “dirty” leads from the list you sell me?

Exclusive vs. Non-exclusive Leads

If mortgage leads for sale are to be truly effective, you will need to purchase primarily exclusive leads.

You don’t want to be paying for leads that will also be sold to other mortgage brokers or loan officers and run the risk of competing for your lead’s business. Before you buy, make sure that the mortgage leads for sale by your provider are exclusive…to you!

No Junk Fees

Some mortgage leads providers will try to charge you “set up” fees before providing their mortgage leads for sale. Or, they will require you to sign a long-term contract. A long-term contract may lock you into an arrangement with a provider who sends you “dirty” lists over a time period with no option out. The better mortgage leads providers will not charge you any “set up” fees or “junk fees,” and will offer a minimum order option rather than a long-term contract that may tie up your time and money.

The post Live Mortgage Leads appeared first on .